PP Arabia APR-JUN 2024


Welcome to our summer edition of 2024! It’s hot and surely going to get hotter. The heat has never been able to dampen our spirits here in the Middle East and this year is no different. We have a lot happening in the fragrance world and let’s get straight to it.

Experience the buzz of Beautyworld Saudi Arabia’s grand 4th edition, while TechnicoFlor introduces a captivating collection inspired by nature’s wonders. Join perfumer Jennifer Jambon as she explores the cultural influences shaping fragrance creation in Speaking Scents.  Discover the calmness of indole, the mysterious scent in perfumery, in Escentia.

Venture into an aromatic journey with CPL Aromas’ Master Perfumer Christian Provenzano in Scentually Yours. True Essence highlights Expressions Parfumées’ commitment to innovation and sustainability. Find the latest scents in ReScent and get inspired by celebrity favourites in StarScent. Keep up with fragrance world news in ScentAffair.

Read on. Enjoy!

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