The Santa Monica, California based brand is entering the new category with five scents
Fragrance Takes Centre Stage at Beautyworld Middle East 2025

The Santa Monica, California based brand is entering the new category with five scents
The agreement for the production and distribution of Etro fragrances and home scent collections will run beyond 2040 and is the first beauty license for the...
Harley Weir lensed the five-part campaign, which will break starting Thursday
Introducing Aristocrat Coral and Coastal Scents
Fakoshima, renowned perfume creators, have expanded their collection with six captivating home fragrances. Departing from the norm of a limited release...
Beyoncé made an exciting announcement yesterday, revealing her upcoming fragrance, “Cé Noir.” This exquisite fragrance is said to be the official...
San Diego-based biotech firm Debut, backed by a $40 million series B funding led by L’Oréal’s venture capital fund, Bold, aims to revolutionize the...
Victoria Beckham is venturing into the world of fragrance with the launch of three unisex scents under her brand, Victoria Beckham Beauty. These fragrances...
The range was made possible thanks to DNA sequencing technology
Millie Bobby Brown, known for her role in “Stranger Things,” is venturing into the world of fragrance with her brand, Florence by Mills. Her latest...
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