'S by Shakira' unveiled in Paris

The Colombian singing sensation Shakira is very busy launching her new perfume line these days.The new scent titled ‘S by Shakira’ has already hit stores and even saw a launch event at France’s Champs-Elysees Sephora store.

sThe event was well received by fans eager to try out the new fragrance by the star. Shakira is surely very confident about the product and even released a statement about what “S” means to her.

“Creating ‘S by Shakira’ has been a long process of personal exploration, and the result is the exact expression of myself, through a fragrance,” she said. “S is the perfume I’ve always dreamed of. It’s the combination of my favorite essences, and developing it has been a magical experience.”


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