Kris Jenner and Kim Kardashian West come together for a collaboration for a new fragrance KKW x KRIS, especially for Mother’s Day.
Kim Kardashian West has teamed up with her mom Kris Jenner for her first-ever perfume collab. Launched recently for Mother’s Day, the KKW x KRIS perfume is described as a “timeless” and “ageless” scent that celebrates the bond and “unconditional love” between mother and daughter.
“Creating a fragrance together with Kim in time for Mother’s Day was magical! We’ve talked about doing this for years, so to see our shared vision come to life has been amazing,” says Jenner. “Kim and I have similar tastes which make working together with a dream; we both wanted a classic, ageless scent that is beautiful and empowering for anyone who wears it and I think this fragrance perfectly embodies that.”
“I knew that I wanted this fragrance to smell exactly like how my Mom smells and that would be a combination of fragrances she’s worn, mixed with her lotion that she wears, mixed with just her natural scent,” Kim says.
“She always really gravitates towards these florals that are in the fragrance. Her favourite floral is definitely gardenia and tuberose, really creamy middle notes. I wanted it rich and floral but with a woodsy edge to it,” says the beauty mogul. “Every time someone smells it—from one of my sisters to a friend—they’re like, ‘Oh your mom was just here.’ There’s not even a question of what my mom smells like.”
Jenner is a perfume loyalist and says “I wear perfume every single day. It’s very important to me and it makes me feel good about myself. I kind of feel like I am not finished getting dressed until I have my fragrance on.”
