Hailey Bieber’s Signature Scent Is Fleur Narcotique By Ex Nihilo

Hailey Bieber has named Fleur Narcotique by Ex Nihilo as her signature fragrance.

The cult favourite is known for its bright white florals balanced with soft, fresh notes that keep the scent light and wearable. Elegant yet easy, the fragrance has built a loyal following for its clean, modern character. It’s the kind of scent that feels effortless, feminine without being overpowering, and a natural fit for Bieber’s understated, polished style.