BeautyWorld Middle East Awards Week


13 Dec 2020 to 15 Dec 2020


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BeautyWorld Middle East Awards Week

The inaugural Beautyworld Middle East Awards Week will be held virtually over three days from 13-15 December 2020, with thousands of viewers expected to pay tribute to the innovators, marketers, leaders, and game changers for their excellence, outstanding performance, vision and achievements across the industry and region.

A shortlist of 66 finalists from 280 entries will contest 13 categories, with the event comprising 45 minute videos streamed daily across dedicated themes; day one for Marketing & Innovation, day two for exceptional products, and day three for Game Changers.

Interspersed within the programme are daily presentations and opinion pieces from experts sharing their vision and trends shaping the industry’s future in a post-pandemic world.

The virtual programme is hosted by Messe Frankfurt Middle East, the organiser of Beautyworld Middle East, the region’s largest international exhibition for beauty products, hair care, fragrances, and wellbeing.

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