Calvin Klein’s selection of actor Richard Madden for its new Defy fragrance is definitely a great choice. Announced Thursday, July 1, the former Game of...
Author - Alim Bolar
Givaudan announced that it has invested in the series A funding round of Next Beauty, a leading incubator for emerging fragrance & beauty brands looking to...
CPL Aromas has undertaken a revamp of its Olfactive Mapping. A job 12 months in the making, this work will reflect the knowledge and efforts of CPL Aromas’...
Ajmal Perfumes, a brand with rich heritage and seven decades of craftsmanship in the intricate art of perfumery launches the new ‘Amir’ collection. The first...
This August, French perfume house Mavroki celebrates the launch of its latest addition to its collection of feminine scents, Olentia. Available across the...
Firmenich has become a member of Union for Ethical BioTrade (UEBT), a non-profit association that promotes sourcing with respect. UEBT membership recognizes...
Blumenhaus is inspired by the blooming flowers of spring, signifying the return of better days, and celebrates eight flowers whose scent are archetypal of the...
Vishesh Vijayvergiya, Perfumer And Scent Branding Consultant, shares his views on what defines a base, and what distinguishes it from a fragrance
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CPL Aromas unveiled AromaSpace to the world, a technology which combines headspace analysis with perfumers’ creativity and expertise. This fusion of skills...
Some perfumes are just passing whims, some others are infatuations, while very few make enough of an impression to become lifelong affairs. If you tend to...
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