“You can’t imagine how much know-how and precision it takes to create a fragrance. The creative process is so consuming, so demanding that I feel as much a Perfumer as a Couturier” – Christian Dior
Christian Dior grew up surrounded by the scents of the garden at his family home in Granville, a floral oasis that formed the couturier’s olfactory background and was a constant source of inspiration. For him, a Couture dress was unimaginable without the finishing touch of femininity…fragrance. This passion was embodied by his first collection in 1947, when his “New Look” was unveiled alongside his first fragrance, the iconic Miss Dior. From this point on he dedicated himself to creating fragrances that evoked the beauty of his Couture dresses emerging from the bottle one by one.
In May 2012 Parfums Christian Dior was proud to open the doors to its new home of perfumery, a regional exclusive boutique at Harvey Nichols, Dubai: The “Maison de Parfums.”
The Maison de Parfums is an ode to Dior’s expertise and know-how where perfume lovers have been able to embrace the rich heritage of Dior’s fragrances. With expertly-trained specialists, people have also been able to find their signature fragrance and discover Dior’s exclusive perfumes and accessories, most notably La Collection Privée Christian Dior.
Design & Decor
The unique design of this space combines cutting edge technology with luxury down to the finest detail. On entering, clients are transported to the elegant and enchanting world of Dior. Soft hues of the iconic Dior grey blend with the emblematic “Cannage” design, and you will be able to sit amongst the breathtaking Gardens of Dior as they are surrounded by floor-to-ceiling plasma screens displaying the gardens in full bloom in the exclusive consultation area.
Expertise and Service
All of their fragrance specialists working in the Maison share a common passion & knowledge for fragrance. You can discover their perfect fragrance in the exclusive consultation area through exploring 6o different phials of raw ingredients, essences and fragrances in the exclusive “Orgue à Parfums.”
Events
In celebration of the Maison de Parfum’s first year anniversary at Harvey Nichols, in May 2013, you will be able to enjoy a unique experience in Dior’s world of fragrance and a bespoke complimentary service of personalised engraving upon the purchase of a Dior fragrance.
