Barcelona has hosted the first edition of the Barcelona Olfaction Week (BOW) between June 29 and July 4, an international event in the beauty sector that in this first edition has taken place mostly online.
- 2,000 people have participated in 9 activities around the world of perfume, olfactory science and beauty culture.
- The III International Perfumery Contest – Mouillette d’Argent and the II Barcelona Olfaction Congress have stood out in the BOW.
- The event, promoted by the Beauty Cluster Barcelona, has the support of experts, institutions and international associations in the sector.
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